PRIVACY POLICY
Effective Date: September 29, 2026
Rhodes Realty Group (“we,” “our,” or “us”) respects your privacy and is committed to protecting the personal information you provide to us. This Privacy Policy explains how we collect, use, disclose, and protect your information when you visit our website, submit information through our forms, or use our real estate services.
Interpretation and Definitions
Interpretation
Words with an initial capital letter have specific meanings as defined in the sections below. These definitions apply whether the terms are used in the singular or plural form.
Definitions
For the purposes of this Privacy Policy:
Account means a unique account or profile created by You to access certain features, services, or areas of the Rhodes Realty Group website.
Affiliate means any entity that controls, is controlled by, or is under common control with Rhodes Realty Group. For purposes of this definition, “control” means ownership of 50% or more of the shares, equity interests, or other securities that have the right to vote in the election of directors or other governing authorities.
Company (referred to as “the Company,” “We,” “Us,” or “Our” in this Privacy Policy) refers to Rhodes Realty Group.
Cookies are small text files placed on Your computer, mobile device, or other device by a website. They store information about Your browsing activity and preferences and may be used to help improve website functionality, analyze website traffic, and provide a more personalized experience.
Country refers to the United States of America, specifically the state of Florida.
Device means any device that can access or use the Service, including a computer, smartphone, tablet, or other electronic device.
Personal Data means any information that relates to an identified or identifiable individual, including information that can reasonably be used to identify, contact, or distinguish an individual.
Service refers to the Rhodes Realty Group website and the services, features, content, and functionality made available through the website.
Service Provider means any natural or legal person that processes Personal Data on behalf of Rhodes Realty Group. This may include third-party companies, contractors, or individuals engaged by Rhodes Realty Group to facilitate, maintain, or provide the Service, perform services related to the Service, or assist with analyzing and improving how the Service is used.
Usage Data refers to information collected automatically when You access or use the Service. This may include information such as Your IP address, browser type, device information, pages visited, the date and time of Your visit, the duration of time spent on those pages, and other diagnostic or technical data.
Website refers to the Rhodes Realty Group website, accessible from https://rhodesrealtygroup.com/.
You means the individual accessing or using the Service, or the company, organization, or other legal entity on whose behalf such individual is accessing or using the Service, as applicable.
Messaging Consent (TCPA / CTIA Compliance)
By providing Your phone number and submitting a form on the Rhodes Realty Group website, You consent to receive SMS or MMS messages, including service updates, appointment reminders, follow-ups, and promotional messages. Message and data rates may apply. Reply STOP to opt out or HELP for assistance.
What We Collect
We may collect the following information when You use our website, submit a form, or request our services:
Name, email address, phone number, and mailing address
Property preferences and real estate inquiries
IP address, device information, and website usage data
How We Use Your Information
We may use Your information to:
Provide the services You request
Communicate with You by email, phone, or SMS with Your consent
Connect You with a real estate agent or lending professional when appropriate
Improve our website, services, and marketing
Comply with applicable legal and regulatory requirements
Opt-Out / Controlling Your Information
You may opt out of SMS messages at any time by replying STOP. To unsubscribe from emails, click Unsubscribe at the bottom of any email. You may also contact Rhodes Realty Group to request access to or deletion of your personal information.
International & Regional Compliance
Rhodes Realty Group respects applicable privacy laws and provides the following rights where required by law:
GDPR (EU/EEA): Individuals may have rights regarding access, correction, deletion, and processing of their personal data.
CASL (Canada): Commercial electronic messages are sent in accordance with applicable consent and opt-out requirements.
CCPA/CPRA (California): California residents may have rights to know, access, correct, delete, and opt out of certain sharing or sale of their personal information, as applicable.
Security
Rhodes Realty Group takes reasonable technical and organizational measures to protect Your Personal Data from unauthorized access, use, disclosure, alteration, or loss. However, no method of transmission or electronic storage is completely secure.
Collecting and Using Your Personal Data
Types of Data Collected
Personal Data
When You use our Service, we may ask You to provide certain personal information that can be used to contact or identify You.
This may include:
First and last name
Email address
Phone number
Mailing address
Property preferences or real estate inquiries
Usage Data
Usage Data
Usage Data is collected automatically when You access or use our Service. This may include Your IP address, browser type and version, pages visited, date and time of access, time spent on pages, device information, operating system, unique device identifiers, and other diagnostic data.
When You access our Service through a mobile device, we may also collect information about the device, mobile operating system, browser, IP address, and other technical information provided by the device or browser.
Tracking Technologies and Cookies
We use Cookies and similar tracking technologies, including pixels, tags, and scripts, to collect information about how You use our Service. These technologies help us maintain website functionality, understand website usage, improve our services, and support our marketing efforts.
The tracking technologies we may use include:
Cookies or Browser Cookies. Cookies are small files placed on Your Device when You visit our Website. You can adjust Your browser settings to refuse Cookies or notify You when a Cookie is being used. However, disabling Cookies may affect your ability to use certain features or parts of our Service. Unless You have configured Your browser to refuse Cookies, our Service may use them.
Web Beacons. Certain pages of our Service and emails may contain small electronic files known as web beacons, pixel tags, or similar technologies. These technologies may help Rhodes Realty Group understand website and email activity, such as how many users visit a page or open an email, and help us analyze performance and improve our Service.
Cookies may be either “Persistent” or “Session” Cookies. Persistent Cookies remain on Your computer or mobile device after You go offline, while Session Cookies are deleted when You close Your web browser.
Rhodes Realty Group may use both Session and Persistent Cookies for the purposes described below:
Necessary / Essential Cookies
Type: Session Cookies
Administered by: Rhodes Realty Group
Purpose: These Cookies are necessary for the basic operation and security of our Website. They enable essential features, maintain functionality, authenticate users where applicable, and help prevent fraudulent or unauthorized activity. Without these Cookies, certain requested services or features may not function properly.
Cookies Policy / Notice Acceptance Cookies
Type: Persistent Cookies
Administered by: Rhodes Realty Group
Purpose: These Cookies help us remember whether You have acknowledged or accepted the use of Cookies on our Website.
Functionality Cookies
Type: Persistent Cookies
Administered by: Rhodes Realty Group
Purpose: These Cookies help us remember Your preferences and choices when using our Website, allowing us to provide a more personalized and convenient experience.
For more information about the Cookies we use and Your choices regarding Cookies, please refer to the Cookies section of this Privacy Policy.
Use of Your Personal Data
Rhodes Realty Group may use Your Personal Data for the following purposes:
To provide, maintain, and improve our Service, including monitoring and analyzing how the Website is used.
To manage Your Account: To manage Your registration and provide access to features and functionality available to registered users of our Service.
For the performance of a contract: To process, fulfill, and manage agreements for the real estate services You request, as well as other agreements entered into with Rhodes Realty Group through our Service.
To contact You: To contact You by email, phone, SMS, or other electronic communications regarding Your inquiries, requested services, appointments, updates, and other relevant information. Marketing messages will be sent only as permitted by applicable law and, where required, with Your consent.
To provide news and promotional information: To send You updates, special offers, and information about real estate services, events, or other offerings that may be relevant to Your interests, subject to applicable law and Your communication preferences.
To manage Your requests: To receive, respond to, and manage Your inquiries, requests, and other communications submitted through our Website or Service.
For business transfers: To use Your Personal Data as necessary in connection with a merger, acquisition, restructuring, reorganization, sale, or transfer of all or part of our business or assets, including situations involving bankruptcy or similar proceedings.
For other purposes: To analyze data, understand usage trends, measure the effectiveness of our marketing efforts, and evaluate and improve our Website, services, and user experience.
Rhodes Realty Group may share Your Personal Data in the following situations:
With Service Providers: We may share Your Personal Data with trusted Service Providers who assist us with website operations, communications, analytics, customer support, and other services necessary to operate and improve our Service.
For business transfers: We may share or transfer Your Personal Data in connection with a merger, acquisition, financing, sale of assets, restructuring, or other transaction involving all or part of Rhodes Realty Group’s business.
With Affiliates: We may share Your Personal Data with our Affiliates, provided they agree to handle it in accordance with this Privacy Policy. Affiliates may include parent companies, subsidiaries, joint venture partners, or other entities under common ownership or control with Rhodes Realty Group.
With Business Partners: We may share Your Personal Data with trusted business partners when necessary to provide relevant real estate services, products, or promotions, in accordance with applicable law and Your preferences.
With Other Users: If You choose to share Personal Data in public areas of our Website or interact with other users, that information may be visible to others and could be publicly distributed. Please use caution when sharing personal information in public areas.
With Your Consent: We may disclose Your Personal Data for other purposes when You have provided Your consent or otherwise authorized us to do so.
Retention of Your Personal Data
Rhodes Realty Group will retain Your Personal Data only for as long as necessary to fulfill the purposes described in this Privacy Policy. We may also retain and use Your Personal Data as necessary to comply with legal obligations, resolve disputes, enforce our agreements, and protect our legal rights and interests.
Rhodes Realty Group may retain Usage Data for internal analysis and to monitor and improve the security, performance, and functionality of our Service. Usage Data is generally retained for a shorter period unless a longer retention period is required for security purposes, service improvements, or applicable legal obligations.
By consenting to this Privacy Policy and submitting Your information, You acknowledge and agree to the transfer and processing of Your information as described in this Privacy Policy.
Rhodes Realty Group will take reasonable steps to ensure that Your Personal Data is handled securely and in accordance with this Privacy Policy. We will not transfer Your Personal Data to another organization or country unless appropriate safeguards and security measures are in place to protect Your information.
Transfer of Your Personal Data
Your Personal Data may be processed at Rhodes Realty Group’s offices and by third-party Service Providers involved in providing our services. This means Your information may be transferred to and maintained on servers or systems located outside Your state, province, country, or other jurisdiction, where data protection laws may differ from those in Your jurisdiction.
Delete Your Personal Data
You have the right to request the deletion of the Personal Data Rhodes Realty Group has collected about You, subject to applicable laws and legal requirements. You may also contact us for assistance with your request.
Our Website may allow You to delete or update certain information directly through available account or profile features. You may also contact Rhodes Realty Group for assistance with your Personal Data.
You may request to update, correct, or delete the Personal Data You have provided to Rhodes Realty Group at any time. You may also contact us to request access to Your Personal Data or assistance with making changes to it, subject to applicable laws and legal requirements.
Please note that Rhodes Realty Group may retain certain Personal Data when required by law or when we have a lawful basis to do so.
Disclosure of Your Personal Data
Business Transactions
If Rhodes Realty Group is involved in a merger, acquisition, reorganization, or sale of assets, Your Personal Data may be transferred as part of that transaction. Where required by law, we will provide notice before Your Personal Data becomes subject to a different Privacy Policy.
Law Enforcement
Rhodes Realty Group may disclose Your Personal Data when required by law or in response to valid legal requests from public authorities, such as courts or government agencies.
Other Legal Requirements
Rhodes Realty Group may disclose Your Personal Data when we reasonably believe that doing so is necessary to:
Comply with a legal or regulatory obligation.
Protect and defend the rights, property, or interests of Rhodes Realty Group.
Prevent, detect, or investigate potential wrongdoing related to our Website or services.
Protect the safety of our users or the public.
Protect against legal claims or liability.
Security of Your Personal Data
Rhodes Realty Group takes reasonable measures to protect Your Personal Data from unauthorized access, use, or disclosure. However, no method of transmission over the Internet or electronic storage is completely secure, and we cannot guarantee the absolute security of Your information.
Children's Privacy
Our Website is not intended for children under 13, and Rhodes Realty Group does not knowingly collect Personal Data from children under 13. If You believe a child has provided us with Personal Data, please contact us. If we become aware that we have collected such information without appropriate parental consent, we will take reasonable steps to delete it.
If applicable law requires parental consent to process a child's Personal Data, Rhodes Realty Group will obtain appropriate consent from a parent or legal guardian before collecting or using that information.
Links to Other Websites
Our Website may contain links to third-party websites that are not operated or controlled by Rhodes Realty Group. If You follow a third-party link, You will be directed to that website. We encourage You to review the Privacy Policy of any third-party website You visit, as their privacy practices may differ from ours.
Rhodes Realty Group does not control and is not responsible for the content, privacy policies, or practices of any third-party websites or services. We encourage You to review their privacy policies before providing any personal information.
Changes to This Privacy Policy
Rhodes Realty Group may update this Privacy Policy from time to time. Any changes will be posted on this page, and the “Last Updated” date will be revised accordingly.
For significant changes, we may provide additional notice by email or through a prominent notice on our Website, where appropriate.
We encourage You to review this Privacy Policy periodically. Changes become effective when posted on this page, unless otherwise stated.
Contact Us
If You have any questions or concerns about this Privacy Policy, You may contact Rhodes Realty Group:
By email: [email protected]
By phone: 813-376-8294